A PR Lesson for Justin Bieber

The Biebs seems like a decent kid.

Not the biggest fan of his music. And now, I’m kind of questioning his thinking and whether or not his manager/parents/agent has pulled him aside and talked to him about bad comparisons. See, I was reading a quick piece on another blog, which had an excerpt from Justin Bieber’s interview with V magazine.

In it he compares himself to boxing superstar Floyd Mayweather. He says:

“Yeah, I mean, when I was coming up, trying to get to where I am now, people were so happy [for me]. They were rooting for me. Now that I’m on top, everyone wants to bring me down. Everyone’s trying to tug at me and take my spot. And that’s how it always is, everyone wants you to be on top, and as soon as you’re there — like Floyd Mayweather, he’s the best boxer in the world. Now he is a champion. Every time he goes to a fight now, people are like, ‘He’s going to lose this time,’ and then he wins. And the next time they say, ‘He’s going to lose,’ again; ‘he’s undefeated, he’s getting old, he’s going to fight Ortiz, who’s younger, and he’s going to lose.’ Every time he wins. And people aren’t ever going to know that he’s a champ.”

Ummmm….. I get what he was aiming at. But when you’re a pop icon, and beloved by millions of tweener girls and their moms, you may want to avoid any and all references to an athlete who’s about to serve a 90-day jail sentence for domestic battery.

Oh, and I don’t think you want to adopt his attitude either.

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